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  • Courses
    • University Foundation Programmes >
      • Foundation in Business
      • Foundation in Science and Engineering
      • Foundation in Artificial Intelligence and Cyber Security
    • School of Business and Management >
      • Undergraduate Programmes >
        • SCQF Level 7 Advanced Certificate In Business Management
        • SCQF Level 8 Advanced Diploma in Business Management
      • Graduate Programmes >
        • Level 7 Business Administration
        • Level 7 Strategic Business Leadership
    • School of Engineering and Computing >
      • Graduate Programmes >
        • Level 7 Cyber Security GRC
        • Level 7 Data Science
    • School of Literature >
      • General English
    • Executive Programmes
  • University Progression
  • Accreditation
WILLIAMS COLLEGE
  • Courses
    • University Foundation Programmes >
      • Foundation in Business
      • Foundation in Science and Engineering
      • Foundation in Artificial Intelligence and Cyber Security
    • School of Business and Management >
      • Undergraduate Programmes >
        • SCQF Level 7 Advanced Certificate In Business Management
        • SCQF Level 8 Advanced Diploma in Business Management
      • Graduate Programmes >
        • Level 7 Business Administration
        • Level 7 Strategic Business Leadership
    • School of Engineering and Computing >
      • Graduate Programmes >
        • Level 7 Cyber Security GRC
        • Level 7 Data Science
    • School of Literature >
      • General English
    • Executive Programmes
  • University Progression
  • Accreditation
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The EUAAB Professional Business Courses


Certificate in Human Resource Management

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Aim: This certification provides an introduction to the concepts and practices of human resource management  and focuses on the management of recruitment, retention and employment cessation.

Certificate Abstract:

Recruiting and retaining staff of the right caliber contributes to the achievement of organisational purposes. Staff must make a valued contribution to the work of the organisation. Eventually they will leave, more often than not because they find alternative employment or retire. Occasionally, however, employment has to be terminated. This unit considers how human resource management deals with these aspects of working. However, the focus of human resource management has moved beyond personnel management towards a more proactive approach that, in addition to the traditional roles associated with staff management, also considers how to get the best people and the best out of people so that they work in roles and ways that are closely aligned to organisational objectives. This often leads to the assertion by many senior managers that ‘Our employees are our most valuable resource’.

Human resource management takes place against a background of organisational needs, policies and procedures that are themselves shaped by legal and regulatory requirements. The unit therefore gives consideration to the national and European legislation that has, for example, seen the introduction of a range of anti-discriminatory legislation, the significance of which can be seen regularly in high profile and often very expensive court cases. Organisations with effective human resource management policies, processes and practices will have committed, skilled employees who contribute effectively to the organisation. In competitive business contexts this is a significant contribution to maintaining a competitive advantage.

Learning outcomes

On successful completion of the programme the learner will:
1. Understand the difference between personnel management and human resource
management
2. Understand how to recruit employees
3. Understand how to reward employees in order to motivate and retain them
4. Know the mechanisms for the cessation of employment.


Admission Criteria
Level of English needs to be acceptable for the delivery centre. Previous continuous study is required.

2Programme Length
The programme can be delivered as a fast track course or a part time course. The length for part time study should be no more than 6 months and no less than 7 days for fast track entry. Contact the centre for actual dates and delivery of the programme.

Assessment
All units will be internally assessed by the delivering institute. Student will need to show that they meet each of the assessment criteria detailed within each unit, to the required standard for the level of the unit. Certificates are awarded once the candidate fulfils the criteria. Assessment process can include assignment submission or examination based on delivery centre's preference.

Registration Cost
Registration cost is £220 payable to EUAAB.

Certificate in Corporate Environmental and Social Management

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Aim: In this course learners will find that businesses have to do more than make a profit for their owners. They will develop an understanding of sustainable development including the ‘triple bottom line’ of balancing economic, social and environmental issues and the effects this has on business management.

Certificate Abstract:

Businesses are increasingly realising that they need to go beyond, within the law, performance of their main functions. This realisation has been given impetus by increased worldwide emphasis on sustainable development.

This programme, after exploring the interactions between human activity and the environment and the development of concepts of sustainable development, allows learners to develop an understanding of the advantages of a proactive response to social and environmental issues and how this can be managed effectively within the organisation.

Learning outcomes
On successful completion of the programme the learner will:
1. Know the development of global, European and national policies relating to sustainability
2. Understand the commercial case for considering social and environmental matters in business management
3. Understand that it may be necessary to reconcile the sometimes conflicting expectations of stakeholders with respect to social and environmental issues
4. Understand how businesses can manage their environmental and social performance.

Programme Length
The programme can be delivered as a fast track course or a part time course. The length for part time study should be no more than 6 months and no less than 5 days for fast track entry. Contact the centre for actual dates and delivery of the programme.

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Assessment
All units will be internally assessed by the delivering institute. Student will need to show that they meet each of the assessment criteria detailed within each unit, to the required standard for the level of the unit. Certificates are awarded once the candidate fulfils the criteria. Assessment process can include assignment submission or examination based on delivery centre's preference.

Admission Criteria
Level of English needs to be acceptable for the delivery centre. Previous continuous study is required.

Registration Cost
Registration cost is £220 payable to EUAAB.



Certificate in Managing Communications, Knowledge and Information

Aim: The aim of this course is to show how communications, knowledge and information can be improved within an organisation including making better use of IT systems.

Certificate Abstract:

This programme recognises that communications do not automatically take place effectively in organisations and that both information and work-based knowledge is often insufficient when decisions are made. Learners will look at how managers can improve the planning of their communications processes as well as their communication skills. Learners will understand why managers need to adopt a more inclusive approach to stakeholders affected by the decisions they make and why they need to network on a more structured basis. The unit also looks at how managers can make the information and knowledge they gain accessible to other parts of the organisation.

This course is designed to develop learner understanding of the interaction between communications, knowledge and information. It also covers how IT systems can be used as a management tool for collecting, storing, disseminating and providing access to knowledge and information.
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Programme Length
The programme can be delivered as a fast track course or a part time course. The length for part time study should be no more than 6 months and no less than 7 days for fast track entry. Contact the centre for actual dates and delivery of the programme.

Assessment
All units will be internally assessed by the delivering institute. Student will need to show that they meet each of the assessment criteria detailed within each unit, to the required standard for the level of the unit. Certificates are awarded once the candidate fulfils the criteria. Assessment process can include assignment submission or examination based on delivery centre's preference.


Admission Criteria
Level of English needs to be acceptable for the delivery centre. Previous continuous study is required.

Registration Cost
Registration cost is £220 payable to EUAAB.

Certificate in Sales Planning and Operations

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Aim:  The aim of this programme is to provide learners with an understanding of sales planning, sales management, and the selling process, which can be applied in different markets and environments.

Certificate Abstract:
Selling is a key part of any successful business, and most people will find that they need to use sales skills at some point in their working life – if only to persuade or win an argument. For anyone who is interested in sales as a professional career it pays to understand the basics of selling, to practice, and plan. This unit will introduce learners to the theory of selling and sales planning, and give them the opportunity to put their personal selling skills into practice. The unit starts with an overview of how personal selling fits within the overall marketing strategy for a business. Learners will be taken through the main stages of the selling process, and be expected to put them to use. Once they are confident about the selling process, learners will investigate the role and objectives of sales management. This is knowledge that can be applied to a wide range of organisations.

Finally, learners will be able to start planning sales activity for a product or service of their own choice – this is another valuable skill that is transferable to many different situations learners may find themselves in as they move into employment or higher education.
Admission Criteria
Level of English needs to be acceptable for the delivery centre. Previous continuous study is required.

Programme Length
The programme can be delivered as a fast track course or a part time course. The length for part time study should be no more than 6 months and no less than 5 days for fast track entry. Contact the centre for actual dates and delivery of the programme.

Registration Cost
Registration cost is £220 payable to EUAAB.

Learning outcomes

On successful completion of the programme the learner will:
1. Understand the role of personal selling within the overall marketing strategy
2. Be able to apply the principles of the selling process to a product or service
3. Understand the role and objectives of sales management
4. Be able to plan sales activity for a product or service.


Assessment
All units will be internally assessed by the delivering institute. Student will need to show that they meet each of the assessment criteria detailed within each unit, to the required standard for the level of the unit. Certificates are awarded once the candidate fulfils the criteria. Assessment process can include assignment submission or examination based on delivery centre's preference.



​General and working English for professionals

This intensive course, which is available from a fairly low level, is less commercially focused than the International Business Communication course. Participants come both from business and from a wide range of other professional backgrounds. The course develops practical skills such as the English used for meetings and presentations alongside more general communication skills.

​Who's it for?

This course is for professionals who want to develop their English in a work and social context. They may be working in business but don't need a strong commercial focus. Typical participants include:
  • Academics
  • Administrators
  • Architects
  • Automotive engineers
  • Business people
  • Charity workers
  • Consultants
  • Doctors and healthcare professionals
  • Education and training professionals
  • Engineers
  • Fashion designers
  • Hospitality and tourism industry professionals
  • International executives
  • IT professionals
  • Journalists
  • Legal professionals
  • Media communications professionals
  • Military and police
  • Public officials
  • Sales people
  • Secretaries
  • Sports professionals
– in fact, any working professional who needs to develop professional English communication skills.

​Course Content:
​

The areas that you can expect to cover during a typical course

Course participants can expect the following areas to be covered in the course:
  • presentation about one's own work and organisational structure
  • simulated meetings
  • communication in a professional environment
  • presenting figures and graphs and describing social and political trends
  • comparing national economies, working practices and social conditions
  • aspects of international relations including intercultural understanding


When working people are speaking with their counterparts, discussion often turns to broader matters. The course reflects this with practice in the context of a range of topical issues such as:
  • current affairs
  • social, political and environmental issues
  • political systems and developments
  • education and training
  • advertising and the media
  • technology and society
In order to give participants greater confidence in taking part in discussions and handling meetings and negotiations, time is usually spent looking at appropriate communication strategies such as:
  • agreeing and disagreeing
  • interrupting
  • clarifying and confirming
  • asking for comments
  • summarising
  • asking appropriate questions
  • challenging/defending an opinion
  • persuading and compromising
  • making proposals, offers, suggestions
  • opening/closing meetings
Professional hospitality, entertaining visitors and handling social situations are important for many professional people. Areas include:
  • meeting and greeting
  • dealing with enquiries and offering advice
  • arranging and cancelling appointments/social engagements
  • travel arrangements, bookings and reservations
  • giving and understanding directions
  • restaurants and pubs
  • small talk

​Programme Length
The programme can be delivered as a fast track course or a part time course. The length for part time study should be no more than 6 months and no less than 5 days for fast track entry. Contact the centre for actual dates and delivery of the programme.

Assessment
All units will be internally assessed by the delivering institute. Student will need to show that they meet each of the assessment criteria detailed within each unit, to the required standard for the level of the unit. Certificates are awarded once the candidate fulfils the criteria. Assessment process can include assignment submission or examination based on delivery centre's preference.

Registration Cost
Registration cost is £220 payable to EUAAB.

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"All the short course certificates will be delivered to the centre within 14 days of the course completion. All the candidates can verify their completion through the online verification service. A fee may be payable unless otherwise stated by the delivering centre."



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Williams College holds UK Accreditation from ASIC (Accreditation Service for International Schools, Colleges, and Universities).

ASIC Accreditation is a leading, globally recognised quality standard in international education. Institutions undergo an impartial and independent external assessment process to confirm their provision meets rigorous internationally accepted standards, covering the whole spectrum of its administration, governance, and educational offering. Achieving ASIC Accreditation demonstrates to students and stakeholders that an institution is a high-quality education provider that delivers safe and rewarding educational experiences and is committed to continuous improvement throughout its operation.

About ASIC: One of the largest international accreditation agencies operating in 70+ countries, ASIC is recognised in the UK by UKVI - UK Visas and Immigration (part of the Home Office of the UK Government), is ISO 9001:2015 (Quality Management Systems) Accredited and is a Full Member of The International Network for Quality Assurance Agencies in Higher Education (INQAAHE), a member of the BQF (British Quality Foundation), a member of the International Schools Association (ISA), and an institutional member of EDEN (European Distance and E-Learning Network). ​
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